Wednesday, October 6, 2010

I MUST SELL, SELL, SELL!

When Melissa and I started writing books, I was told that thesale writing was only 10% of the work.  Selling the book was the other 90%.  I didn’t believe it at the time.  Guess what?  I believe it now!  Maybe not 90/10, but marketing a book is  REALLY. HARD. WORK!  Especially a book like ours, where you basically have to convince somebody that they need it, because they’ve never seen anything like it before.

So here we are, having just come out with our second eBook, The Caregiver Organizer For MY Aging Parent.  Soon, we’ll be announcing the roll-out of our third eBook, The Caregiver Organizer For MY Special Needs Child.  Cool, huh?  Yep!  And all we have to do is figure out how to sell them!

caregiver organizer cover parent Any ideas?  Ha ha, just kidding! (Not really, if you have any ideas, let me know!)  The name of the game is EXPOSURE!!!  So we’ll be on as many blogs and catalog websites as will take us.  If you write one of these blogs or own a website, contact us and we’ll talk.  We can offer a giveaway, a discount, whatever you want. 

If you think our eBooks are a great idea, but don’t have a need for one now, tell your friends and family.  Somebody you know is taking care of an aging parent or other loved one and could use a way to organize his or her information.  And don’t forget about our first eBook, For MY Child.  Have young children at home?  Organize their information for your sitters or nanny.caregiver organizer cover child

Think of our eBooks as eOrganizers.  We provide the template, and you fill in the information about your child, parent, or whomever.  That way, it’s all there, in a clear and concise format, for you, for your caregiver, for anyone who needs that information at a moment’s notice.

Okay, today you heard from Salesperson Karen!  (Can you tell that I’m the sales-y one of our partnership?)

Don’t forget, as part of our roll-out sale for our Parents eBook, use “Parent” at checkout for $3.00 off.

I’m off to sell some more!

Karen

Wednesday, September 22, 2010

SINGING NOTES OF HAPPINESS!

caregiver organizer cover parent OHMYGOSH, OHMYGOSH, OHMYGOSH,

OH. MY. GOSH!!!

IT’S DONE…OUR BOOK IS DONE!!!

A little behind schedule, yes, but our latest eBook, The Caregiver Organizer for MY Aging Parent is DONE!!!

The only thing left to do is get it on our website, which will hopefully be completed by the end of the week (you know how techy guys can be sometimes), and then it’s LIVE and FOR SALE!!!

Be sure to watch our Facebook page for a roll-out SALE soon.

We’re so, so proud of this book and can’t wait to share it with everyone.  From the first day of introducing our first book, The Caregiver Organizer for MY Child, people have been telling us this is exactly what they need for taking care of their parents.  We listened and here is the result.

In case you’re new here, it’s not a “how to” book.  The Caregiver Organizer is a way to organize all that information you know about your child or your parent in one convenient place.  So when you need to hire a caregiver to help you from time to time, all your information is in a clear and concise format, and you can relax, knowing your loved one is being taken care of the way you want.

So join us in our celebration!  Feel free to sing your own note of happiness for us!

Karen

Tuesday, March 30, 2010

Staying a Step Ahead


See what happens when you go on Spring Break and have some blog posts already prewritten? You start to get back into the swing of things, and because you have not had to blog for awhile, it goes completely off the radar. UGH. I hate it when I do that!

I've been on a simplicity bend for sometime now, and I'm starting to see some improvement. I'm pretty excited about that because it is giving me time to actually focus on things I love, rather than doing things to get them done and move on to the next task, completely unfulfilled in my work. One thing that has made some difference is I've started looking at my week before I get to my week. About Wed, I start mentally prepping for the next week. Not anything big, just thinking out which days are my longer days, which days I will have time to write, days the kids will need me a little more, how I will fit in the grocery shopping, cleaning, running by the bank and all of those other errands, let alone teach class and lessons. And I've also started setting realistic expectations. I'm sad it took me so long to realize I'm NOT Superwoman and I can't get it all done in one day. I could have saved myself a lot of frustration.

Another thing I've been making myself do is not wait until the last minute to find my sitter. I do have a regular sitter (no, my students have NOT stolen her from me yet-HA!. . . see previous Thursday post) and she is like clockwork. But here in our wonderful school district, school closes more often than the bank and post office combined. Seriously. For instance, we JUST had Spring Break at the beginning of the month. They were off the Friday before an entire week of being off. This week, we have a half day on Thursday, Good Friday off AND the Monday after Easter. It's no wonder they have a hard time retaining what they are learning. We keep taking days off! The parents, however, do NOT have those days off, so I go directly to my Caregiver Organizer and pull out THE LIST. Yes, THAT list. The sacred Babysitter List with all of my phone numbers on it. (You wouldn't believe how many people have asked me for a copy of that list. Yeah. . . Not.On.Your.LIFE!) But it's one thing in a huge mess of a chaotic schedule I can control. Go to the book. Get the list. Make the calls.

I love my organizer. It's helping me keep my sanity.

Well, some days anyway. Wait 'til you read my Friday Funny. It will help you understand why I've got this little tic. . .

Yours, covering Good Friday and Easter Monday,

Melissa